Innovate Your Ad Strategy. Leverage the Worldwide Reach of TCL
Why TCL Ads?
Direct Access to the Global Living Room
As one of the world's largest TV manufacturers, TCL provides brands and agencies with direct, glass-level access to millions of households. Our CTV inventory is built into the very fabric of the TCL experience, ensuring your message reaches audiences on the largest screen in the home.
The Power of the OEM Advantage
Unlike third-party apps, TCL Ads operates at the hardware level. This gives us unique, first-party insights into viewing behaviors and preferences. By leveraging the FFalcon ecosystem, we offer a seamless integration of ads that feel like a natural part of the user journey—not a disruption.
Scalable Reach, Precision Targeting
Supported by the technical prowess of TCL Electronics and the digital expertise of Tencent, we provide a robust platform for data-driven storytelling. Whether you are looking to drive brand awareness or high-intent conversions, our premium streaming inventory allows you to target with precision across a diverse global footprint.
Innovation-First Mentality
From FAST (Free Ad-Supported Streaming TV) channels to interactive ad units, we are constantly expanding the boundaries of what is possible in the CTV space. We don't just sell inventory; we build environments where brands and consumers connect through high-quality content and smart services.
Brand Positioning And Value Proposition
With access to homescreen, streaming apps and streaming CTV inventory, TCL Ads has unique ad placements that help our partners achieve their marketing goals.
Our FAST apps are delivered to over 100M devices globally with daily active viewership averaging over 240 minutes.
We serve families in more than 160 countries across six continents
Premium Content
One-stop apps offering both FAST and AVoD contents, covering diversified categories including drama, action, thrilled, suspense, love story…
Advertising Partner
Over 60+ Supply Side Platform (SSP) Partners and Demand Supply Side Platform (DSP) Partners. Programmatic Guaranteed (PG) and Private Auction (PMP). Google Ad Manager and SpringServe Ad Servers.
